Technology Executive

The best outcomes come from clarity, not heroics. Clear goals, room to execute, and processes that make results repeatable.

I bring a product manager’s instinct to every level of an organization: question assumptions, test ideas, learn from results, and iterate relentlessly.

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How I Lead

My job as a technology executive is simple: align strategy, empower teams, and build systems that help organizations learn and improve. Everything flows from that.

I set clear goals and get out of the way. When people know where they’re going and have room to figure out how to get there, trust follows. That trust is what makes leading into uncomfortable territory possible.

Sustainable performance comes from good systems, not heroics. The right processes, incentives, and tools make results predictable. No burnout required.

Strong organizations turn assumptions into evidence, and this is where my product management background earns its keep. Test, learn, iterate. Apply it to hiring, operations, and strategy, not just product teams.

The organizations that last are the ones that learn fastest. Stay humble, stay open, and innovation follows naturally.

The leader’s job isn’t to be the smartest person in the room. It’s to build a team that makes them unnecessary. Trust, curiosity, and accountability make that possible.

Key Principles

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Autonomy

Set clear direction, then trust teams to find their way there.

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Systems Over Heroics

Sustainable results come from good processes, not exceptional effort.

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Learning Organization

Turn assumptions into evidence, and performance compounds over time.

My Leadership Path

2022 – 2025

Senior Vice-President, National Technology

Led national technology strategy for a large Canadian organization with over 24,000 employees, aligning 300 technology leaders across 37 YMCA associations and reporting to the National Board.

2022 — Today

Chair, Marketing & Technology Committee

Guiding a public organization’s digital strategy, marketing initiatives, and technology investments to strengthen public engagement with Toronto’s history and heritage.

2012 — 2021

Vice President – Digital & Public Engagement Strategies

Led technology for one of Canada’s leading PR agencies, managing larger teams, more complex projects, and demanding enterprise clients. Increased focus on cybersecurity, compliance, and operational best practices.

2009 — 2012

Director of Technology – Ascentum

Led a small, focused technology team building tools that changed how public engagement was conducted across Canada. First exposure to Government of Canada standards and compliance requirements.

2007 — 2009

Director of Technology / Co-Founder – Refresh Partners

Co-founded an agency that used technology as its differentiator. Built a small but high-performing team that could pivot fast and keep pace with Facebook’s constantly shifting platform.